What is digital marketing?
Digital marketing also called online marketing is the promotion of brands to connect with possible customers using digital platforms and via internet communication source. This includes not only email marketing, social media marketing, web based marketing but also text and combining different multimedia messages as a marketing channel.
Digital guru is the best institute for digital marketing course in Mumbai because digitalguru.in offers digital marketing course for students, business owners, startups, job seekers, and small business starters. The programs train you in, idea based, practical, and abilities to do particular job related tasks well also digitalguru.in also helps 100% placement help after successful course completion.
What you’ll learn in digital marketing with a digital guru?
- Search engine optimization (SEO) :- this is the process of improving your website to “rank” higher in search engine result pages as much as possible, also increasing the amount of organic traffic your website receives. The channels that benefit from SEO includes websites shared online writing pages and graphs or charts that give information.
- Social media marketing :- this practice helps increase your brand and your content on social media channels in a good way it also increases brand identity, drives traffic, and creates leads for your business. The social media marketing includes applications such as :-
- Content writing :- this term represents the creation and promotion of valuable things for the purpose of creating brand identity, traffic growth, lead generation and customers. The channels that can play very important role in your content marketing to reach your goals are :-
- Email marketing :- companies use email marketing as a way of communicating with their customers directly. Email is often meant to promote content, discounts and events, as well as direct people towards the business’s website.
- The type of email that are send to the customers via email marketing are :-
- Subscription newsletters.
- Follow up emails to website visitors who download some things.
- Customers welcome emails.
- Holiday promotions to loyalty program members.
- Tips or similar series emails for customer care.
- Inbound marketing :- inbound marketing refers to marketing methods in which you attract, engage, and delight customers at every stage of the buyers process. You can use every digital marketing strategy listed above throughout an inbound marketing for reaching your goal and to create a customer experience. Here are some examples of inbound marketing :-
- Blogging vs pop-up ads
- Video marketing vs commercial ads
- Email contact lists vs email spam
These are only a few things that you can learn in digital marketing but more such as pay per click (ppc), affiliate marketing, native advertising, marketing automation, online PR, sponsored content etc. This is the main reason why digital guru is the best institute for digital marketing course in Mumbai.
Courses available at digital guru for digital marketing in India
Certified Digital Marketing Professional :- Post Graduation Programme is designed to provide you with holistic skills to master Digital Marketing. With one-on-one mentoring sessions and special training by industry experts.
Post Graduate Program in Digital Marketing :- 9 Months Post Graduate Program in Digital Marketing in association with ISMT Business School, provides an edge to candidates to get deep knowledge on Digital Marketing Skills, Analytics, Strategy along with 3 months Guaranteed Internship included under Mentorship of Industry Experts.
PGDM (AICTE Approved) in Digital Marketing :- 2 Years AICTE Approved PGDM Degree in Digital Marketing helps the candidate to climb the Corporate Ladder and can enhance their career progression to senior level positions in Industry. Offered at ISMT Business School, Mumbai with 100% Guaranteed Placement Opportunity.
Hope this information was enough to understand that digital guru is the best institute for digital marketing course in Mumbai. If you have any query contact us.